Issues that face the contemporary style design - Free Essay Example

Contemporary-style design is considered an architectural benchmark worldwide. Companies and organizations have reverted to simple form, sleek lines, bold color schemes, and sheer elegance. Gensler is an architectural pioneer always adapting to the rapid changes in the realm of architecture (Gensler). Architecture firms rarely gain notoriety for marvelous structures that decorate city landscapes. Businesses are praised for elegant design when in fact architect firms deserve credit for visual expertise. Architecture is changing to cope with environmental needs and the demands of businesses and consumers. Green designs emit less harmful gases and preserve the ozone. Organizations need to efficiently and effectively use space to cut down on the cost of fixtures and furniture. Expensive fuel steepens the cost of building supplies and decorative pieces. Clients and consumers want aesthetically acceptable structures to improve the publics shopping experience. Global urban centers compete to attract more tourists, customers and potential long term clients. Gensler has risen to the occasion for forty years. The firm grew to superstardom during the Art Deco craze of the 1970s. In the 1980s, Gensler coined the most boisterous designs that meshed with the wild attitude of the era. A decade l ater, Gensler successfully mastered the designs of the Generation X era. Today, Gensler is one of the most prolific contemporary architectural designers in the US. Gensler is the worlds largest and most profitable architect firm. Gensler hopes to continue growing worldwide (Gensler). History Art Gensler, Drue Gensler and Drue Follet founded Gensler in 1965 (Gensler). The companys scope was narrow and primitive. The small firm initially designed law firms and moved into other architectural fields as they gained exposure. The company expanded its operations as it grew more popular. In less than five years the staff grew threefold. Gensler completed a number of large projects despite the faltering US economy. Gensler operated effectively despite new legislation calling for stricter building regulations. By the middle of the 1970s, Gensler became a household name in the architecture scene (Riverbed). Art Gensler gained personal notoriety for his cunning shrewdness. Gensler rapidly excels even during economic uncertainty. During the construction boom of 2005 and 2006, Genslers respective gross revenues were $331 and $435 million (Gensler Annual Report 2009). Other reputable companies failed to match the feats of Gensler. In 2009, Gensler amassed a whopping $697 in gross pro fit. Since 2005 Genslers gross profits and revenues have steadily increased. Genslers services are not limited to architecture. The company employs hundreds of project managers, graphics and interior designers (Gensler Annual Report 2009). Accolades and Awards Numerous accolades and awards have been bestowed on the firm. In 1972 Gensler received its first prize when the The San Francisco United Airlines ticket office was awarded the Architect Record interior design award (Riverbed). In 1999, the World Architecture Magazine awarded Gensler with the prestigious #1 of top 100 Architectural Firms award. In 2003, a peer survey conducted by Contract Magazine named Gensler The Most Admired Architectural Firm worldwide (Riverbed). For consecutive years Gensler has been showered with various awards commemorating its outstanding contributions to architecture and interior design. Gensler is unanimously the worlds most famous and successful design firm. Global Image Genslers infiltrates global markets to increase its profit. The company recently completed a mega project in Bostwana an up and coming southern African nation. Part of Genslers global image is capitalizing on promising and fast growing economies. Bostwana has benefiting from mining and diamond industries and the exodus of South African workers yearning for more safety and stability. The Bostwana Innovation Hub features passive cooling, sun shading, and natural light (Gensler Annual Report 2009). Space is effectively utilized to encourage active movement of personnel even on a busy day. Gensler is also concerned with global education and outreach. Gensler completed the renovation and expansion of the London based London Fisher club. The boxing clubs renovation budget was minimal yet Gensler rose to the occasion and successfully completed the entire project. Gensler designed new showers, created more locker room space, and improved the clubs overall appearance (Gensler Annual Report 2009). The youth club is delighted that Gensler met and exceeded their expectations. In light of overwhelming international success, Gensler established international headquarters in China, Japan, Europe, and the United Arab Emirates. Gensler innovatively builds its global image by reaching out to youngsters. Gensler supports tens of education enrichment programs in the US. Schools in Chicago apply for design aid annually and chosen schools are the recipient of pro-bono assistance from Gensler. The architecture firm is currently renovating several Chicago area libraries. Gensler is globally recognized as an ethical and honest organization. Their international fortunes will expand in the coming the years (Gensler Annual Report 2009). Recognition and Reputation Gensler is a relationship driven firm. Its success is derived from long standing partnerships with other reputable organizations. Genslers client list includes many Fortune 500 companies. Gensler currently workers with a diverse set of clients including LAX, BP, PNC Financial Services, Ernst and Young, Dodger Stadium and many others. Gensler delivers results in various spectrums (Riverbed). Their knowledge proves effective in the renovation of airports, sports venues, office buildings, and shopping malls. In the past year they completed a whopping 5,289 projects. Gensler expands its client base by accepting both low and high budget products and seeking diversification. Gensler never worked with a sports venue prior to Dodger Stadium. Dodger Stadiums interior updates were considered acceptable and far above average. Gensler then went on to construct the Detroit Lions training facility. Gensler takes calculated and well studied risks to gain more business. For the 29th straight year, Gensler was recognized as the top architect firm. Gensler boats over 2,200 localities and clients (Gensler Annual Report 2009). The Board of Directors continually votes to limit its endeavors to commercial. Employee Loyalty There are 3000 employees in 34 worldwide offices. Employees are empowered by the organization to encourage longevity, hard work, and optimum results. New comers are especially pleased with Genslers commitment to strategy, structure, and recourse. The Board of Directors system ensures that managerial resignation or retirement cannot adversely impact the companys overall progress. Contingency plans exist to rapidly promote and reshuffle in the case of someone resigning. Workers are not threatened by cutthroat backroom politics. In the last year, $11,964 was contributed to each members retirement (Gensler Annual Report 2009). As result, companys retirement plan is worth $28.5 million. Genslers turnover ratio is exceptionally low, with less than 1 percent of personnel resigning in the last year. The only fallback for Gensler was layoffs in light of the economic downturn. Some 1,000 employees were let go in some of the hardest hit areas (Riverbed). Gensler argued that they chose to pree mptively act to decrease risk and solidify their operations. HR managers believed that sweltering staff counts could create financial jeopardy. The company hopes to create more positions when the need for personnel arises. To keep cost down, few administrative supporters are contracted. Potential clients negotiate directly with high level managers. Nonetheless, Genslers dedication to its staff members is unwavering. Core Values Gensler takes pride in its credo and core values. The companys individual and collective interests are to encourage a sense of passion, curiosity, simplicity, integrity, excellence, purpose, culture, and balance. Curiosity and simplicity are regarded as two of the most interesting yet cunning core traits. Gensler is interested best understanding the goals of the clients without becoming obtuse or impractical. Clients hold dynamic interests and vivid goals and it is Genslers jobs to embrace their vision. Gensler best serve customers by communicating project plans and format in the most clear cut and simplistic fashion. Other organizations earn business by cutting corners and offering misleading information to clients. Genslers confidently states its core goal is effectiveness and craftsmanship as opposed to low cost. Gensler attempts to work within the budgeting of a client but will not take underhanded shortcuts because of lower operating funds. Gensler clearly states their goals, abilities and expectations from the outset. Clients are never misled or mistreated (Gensler Annual Report 2009). Another important integrity related aspect is personal and collective accountability. Gensler takes full responsibility for its actions and creates a formidable paper trail to do so. The organization is equipped with the most lucid forms of checks and balances to protect the interests of Gensler and clients. One of the most attractive aspects of Gensler is the promotion of cultural diversity. Genslers US offices feature individuals from various ethnic, cultural, and religious backgrounds. The groups inception of offices in Europe and Asia further improve its global image. Employees are major priority for the Gensler firm. The organization understands the importance of balancing personal and professional endeavors. Employees are proud to work for an organization that is 100 percent employee owned and operated. Gensler is an ethical and morally fit company. Since the inc eption of the company, no major lawsuits have slightly threatened its operations (Gensler Annual Report 2009). Core Messages Aside from company values Genslers corporate message is appealing to current and prospective clients. A dynamic network characterizes Genslers working schemes. The groups operations are not limited to architectural design. Gensler is sort of a one-stop-shop, offering assistance and expertise in interior design, project management and development. Genslers services and drive are wide ranging and encompassing. Gensler incorporates many aspects of architecture and interior design in-house to cater to a full array of needs. Clients are not settling for less quality when they retain the services of Gensler from A to Z. The companys dynamic network is well trained, highly skilled, and devoted to the client and Gensler. The company only acquires the services of the most qualified personnel. Job openings are rarely available because of extremely low turnover. Genslers architects, designers, project managers, and marketing specialists make up an energetic dynamic network (Gensler Annual Rep ort 2009). Design and strategy go hand in hand. Gensler achieves creative results by using precision techniques. Other organizations offer excellent design but lack pinpoint methodology to bring out clean and crisp results. For Gensler, every tiny measurement is accurate to ensure client satisfaction. Quality control is strictly followed and adhered to until the finish. Cohesiveness is part of Genslers core message. Cliens are made aware that the entire organization takes pride and the utmost interest in each project. Unlocking Opportunity The best method for unlocking strategy is reverting to basic values and competencies. Architects always strive to go over the top and personify final designs. Retention rates are astronomical, return business is commonplace, and referrals are plenty. Clients are thrilled by Genslers commitment to perfection. JFK Airport asked Gensler to redesign its terminal and the results were phenomenal. Genslers charged less than other bidders yet delivered a world class and efficient terminal. Passengers and airport officials are pleased with abundant space, outstanding lighting and great amenities and features. Gensler achieved stellar results by combining simplicity and elegance. Architects, designers and product managers excel by fully integrating client needs and expectations. Architects think beyond design and aesthetics. Helping companies increase their marketability and revenues is a top priority. The JFK project exemplified Genslers efforts to help JFK increase effectiveness and effici ency (Gensler Annual Report 2009). Genslers aims to focus and grow by empowering clients. Improved aesthetics, more roaming space and sharp design plays a pivotal role in attracting customers. Many of Genslers projects have revived the operations of different organizations. REI of Seattle, an outdoors cooperative sought to add more space for its goods. Project designers added more display space and ample room for customers to experiment with goods. REIs sales have increased since the renovations. Project managers conduct market research during the preliminary phases of a project. Architects found that natural light helped increase sales by 40 percent and also consumed energy by more than 20 percent. Gensler aims to help companies save and cutback on expenses (Gensler Annual Report 2009). Repositioning, reconditioning, and refurbishing are focuses of Gensler. Soundly constructed buildings may become outdated with time and require some cosmetic touchup. After surveying Gensler h as advised various clients to take the frugal path of renovation. Renovation allows Genslers to spend less time and focus on one more project while delivering optimum and cost effective results to its clients. To mask outdated structures, Gensler often erects smaller structures within close proximity. A Government Services Administration building of Atlanta fell out of touch with the nearby modern landscape and the boards drive to construct greener and more civic friendly buildings. Gensler successfully updated existing hallways, carpets, ceilings, and fixtures. The renovations were complemented by the addition of a midsize energy saving building (Gensler Annual Report 2009). Employees are Genslers main asset. The Workplace Index measures the employee levels of performance and satisfaction annually. The survey shows that Genslers US and UK offices enjoy the highest levels of employee success and satisfaction. The chart is being used to constantly improve and solidify the workplac e. Work campuses are designed to encourage communication, intimacy, hard work, and comfort. Genslers employees are among the highest paid in the industry. Clients are encouraged to establish longstanding relationships with their preferred architect or designer. Sustainable networking allows Gensler employees to constantly stay abreast of client needs (Gensler Annual Report 2009). The mundane and redundant routines of western civilization can hinder employee production. Comfortable workers resist change and adaptation to new trends. One of the cornerstones of Genslers strategy is innovation and change. All elements of the company are expected to innovate, create, and improvise. The competitive edge rests upon distinguishing Gensler from the rest. Gensler experiments with different clients to gain more experience and foothold in different sectors. One of its famed projects is the renovation of UK Kent County public schools. Students were bored with old furniture, peeling paint, dim lighting, and old electronics. Kent County Public schools sought to improve student attendance, attentiveness, and exam performance. Kent County contracted Gensler to provide classrooms, gyms, and lecture areas with a facelift. The results proved to be phenomenal. Classrooms were transformed into vibrant and colorful places of enjoyment and learning. Schools resemble modern boutiques, cafes and cinemas as opposed to mundane classrooms. Pupil attendance has increased by 90% and exam marks are up by 375%. To gain business Gensler continues to innovate (Gensler Annual Report 2009). Companies avoid risk during economic downturns. Gensler uses the global recession to find new business opportunities in flourishing places. In 1998, Gensler opened its doors in China (Gensler). Ten years later, China unveiled its largest building, the Shanghai Tower. Gensler is credited with developing and designing the impressive structure. The worldwide recession has not slowed down Genslers efforts. G ensler took advantage of Dubais recent success and unveiled a number of mega projects amidst world turmoil. Despite Dubais faltering economy, Gensler continues to grow in the sprawling Emirate. Gensler avoids primitive and vigilante approaches to business opportunities. The organization continues to grow worldwide. Interviews Johan Nahra Johan Nahra, a lead architect for Genslers Washington DC office sat down to answer questions about the firm. Nahra reiterated some of the information previously found and offered useful and interesting insight into Genslers operations. The company is run out of its San Francisco headquarters. The West Coast office oversees other locations, sets policies and develops collective strategies. The West Coast is responsible for maintaining a strong system of checks and balances. San Franciscos managers encourage each office to independently handle their separate affairs. The main office remains responsible for the organizations overall finances, expansion, and branding decisions. The Board of Directors operates out of San Francisco and periodically convenes to make executive decisions. Growth and Layoffs Gensler has grown tremendously in the past decade. The company operates in North America, Europe, the Middle East, and Asia. Expansion constantly requires the acquisition of new personnel. Economic catastrophe triggered Gensler to terminate 1,000 employees, mostly those related to production. Gensle foresaw the eventual decline in commercial building around the globe hence the layoffs. To cope Gensler uses fewer production people to layout the framework for projects. Consolidating helped the company achieve better organization and efficiency. Graphics design and animation departments were too expensive to maintain. Animation work is now outsourced to third parties in China. Gensler finds the tactic to be efficient and cost effective since outsourced projects are finished by the time US architects arrive to work. Office Scheme Nahra called Gensler workforce highly collaborative. Each studio houses interior designers, graphic designers, and planners. The disciplines come together to complete each project. Project managers are always assigned to ensure smooth decisiveness. Smaller teams prove to be more realistic and decisive. Two important project elements are the project manager and the design manager. The project manager is responsible for steering the business aspect of design. Project managers act as a business liaison between financial representatives of Gensler and clients. Project Managers are responsible for negotiating and securing new assignments. They simultaneously crunch numbers and try to close deals. The project designer watches over the technical elements of development. Architects and graphic designers report to the project designer. The project designer delegates tasks, negates ideas, and makes changes when necessary. Gensler finds that two highly motivated and experienced persons can do more than a larger and relatively inexperienced team. Big assignments require the formation of a structured hierarchal pyramid. Financial Strategy Low price is not part of Genslers strategy. Clients pay for cutting edge and distinguished quality. The main financial strategy is to profit each time. Nahra states that all assignments in the past two years have generated some profit. Lower profit projects are accepted to gain exposure and build relationships. Each team member is vital to the direction of the project. Making sure that each person plays a valuable role is critical to the financial strategy. Gensler refrains from overstaffing to avoid idleness and laze. To maximize profit managers communicate with clients in understandable and comprehendible terms. Managers drop the office lingo and speak practically. Outspoken and personable approach builds confidence between the two parties. Project managers are essentially sales consultants and closers. They are responsible for conveying goals and closing deals. The greatest key to gaining profit is founding a relationship based on trust. Shrewd clients put money on the backburne r to quality. Gensler personnel research and develop to identify good selling and bargaining points. Well prepared individuals are more likely to secure lasting relationships. Risk Management Residential contracts are viewed as the greatest risk and liability to architects. Johan presented a valid example to personify the level of risk involved in residential. Construction defects found in a condominium could lead to suits being filed by tens of tenants while a business can only file a single suit. Residential work can bring about the demise of Gensler. High profile celebrities have nonetheless asked Gensler to design their dream homes. Each time, Gensler has politely declined. Gensler does not hold the contracts of engineers in case of a building discrepancy. Clients must deal directly with engineers if they are not pleased with structural integrity. Architects cover bases to avoid future run-ins with their clients. Johan nonetheless reiterated their commitment to accountability and quality control. In forty years of architecture work, very few suits have been filed against Gensler. When clients are unhappy, Gensler acts within its power to correct and rectify the prob lem. The company is protected by many high profile attorneys specializing in the legal framework of architecture and interior design. The only way to minimize client scrutiny is by pushing for the highest levels of quality control. By no means will managers compromise quality and satisfaction. The safety of building inhabitants in the short and long term is always considered. Personnel Gensler owes lots of its success to highly talented employees. Financial success allows the company to seek only the most skilled personnel. Competitors cannot keep up with the pace of Genslers talented employees. Genslers directly recruits from coveted universities and design institutions. Nahra and other architects joined Gensler when other firms were faltering. Employees are satisfied with the constant influx of new projects during tough economic times. Architects tend to relocate more than other professionals. There are architects that want to experience different architectural schemes of other geographical areas. Recently, firm members based in San Francisco requested relocation to New York to take part in designing high rises. Gensler allowed them to make the switch. Gensler is generally flexible about moving personnel deeming work is available. There are few employment openings for the general public. Genslers selection process is quite stringent and not so accommodating for inexperienced and unproven professionals. The company supports merit-based promotion system. Employees are given performance reviews and promoted to higher posts. Efficient company-wide structure is Genslers heart and soul. All decisions are collaboratively discussed and undertaken. No single employee has the power to unilaterally take action. Competitive firms regularly attempt to lure clients away from Gensler. Committee members convene to discuss the prospects of entering a bidding war. Managers frequently opt against bidding because of not-so favorable prospects for generating income. The process nonetheless is fair because it takes into consideration the needs of the company and staff members. Harish Mercandani Legal Counsel The East Coasts lead counsel is immensely busy but agreed to spend several minutes with me. Protecting an architecture firm is an intricate and difficult process. The most critical aspect of safeguarding an architect firm is ensuring quality and accuracy the first time. Most lawsuits arise from defects as result of shoddy materials and poor construction methods. Attorneys urge architects and engineers to diligently plan beforehand to guarantee long term durability. There are attorneys working at each Gensler location. Before the company grew Art Gensler contracted legal work to outside parties. Worldwide expansion demands the constant attention of legal counsel. Lawyers do more than represent the company when something goes wrong. Their main responsibility is writing up lawful work proposals that protect the client and Gensler. Even a small syntax or grammatical error can delay a projects start date. Counties and cities have different building codes and procedures. Attorneys make s ure that Genslers is in accordance with laws pursuant to the local vicinity. Legal services are quite expensive but crucial and necessary. Employees play a role in protecting the legal standing of Gensler. Lawyers encourage staff members to create a good paper trail and document all interactions with customers. Spoken promises are hard to enforce therefore employees are responsible for putting everything in writing. Like other companies, Gensler believes that the customer is always right. Staff members are scolded if they do not track all interactions with clients. The goal is to cover the company and oneself. Gensler does not tolerate misconduct stemming from harsh disagreements with clients. Architects, designers, and project managers cannot clear their name without presenting written supporting evidence. Risk management is quality control and assurance. General Atmosphere Genslers work environment is vibrant and upbeat. The workplace mirrors the companys high profile projects. The office is designed in a fashion that encourages teamwork and communication. Employees are not enclosed in suffocating cubicles and small working spaces. The general work area is open and bright. Employees are able to temporarily relocate to private offices to hold private meetings and work alone. Workspace resembles a contemporary shopping outlet or home. The setting is practical for those employed in the field of interior design and architecture. Gensler takes the emotional well being of their staff into account. Employees seemed to be articulate, well put together, and quite sharp. I have visited during architecture firms and never has one been so intricately designed. I was also impressed with the general friendliness of the busy staff. Nahra and Mercandani were delighted to spend time with me. Their pro-active approach is definitely a sign of success and content with t he organization. Gensler seems like an interesting and fantastic place to work. Conclusion People sometimes forget that interior design is an important discipline. Architectural masterpieces are downplayed and labeled as expected modern fixtures. Landscapes and skylines are carefully planned and constructed to encourage aesthetic importance and civic pride. Gensler takes pride in its role as the worlds best design firm. I believe that in light of so much success Gensler should take other steps to further expand. Gensler has not yet reached out to the sprawling metropolises of South America. The economies of Brazil, Chile and Argentina are strengthening and design expertise is required. Gensler can capitalize on success in South America. The region could be a gateway to greater fortunes. I certainly appreciate Genslers efforts to contribute to the growth of Bostwana. Gensler must setup permanent operations in Africa to complete its monopoly of the globe. The work of the firm is to be both cherished and admired. I long that Gensler will one day reach out to my homeland, Li bya. I can only yearn and dream to work for such a respected and highly coveted organization. In a perfect world, I will one day run and manage an organization bigger than Gensler.

Apollo The Moon Landing Which Triumphed Above All Others - Free Essay Example

Sample details Pages: 3 Words: 849 Downloads: 5 Date added: 2019/08/15 Category History Essay Level High school Topics: Apollo 11 Essay Did you like this example? At about 3000 feet above the moons surface, Neil Armstrong noticed that all across the landing site there were many scattered clumps of craters and boulders. At 300 feet, and descending the superb pilot managed to quickly maneuver his spacecraft slightly left in order to avoid the debris and gently landed his spacecraft among an area of smooth land. Upon arrival, Neil Armstrong recited the first words ever spoken on the moon.   Houston, Tranquility base here. Don’t waste time! Our writers will create an original "Apollo: The Moon Landing Which Triumphed Above All Others" essay for you Create order The Eagle has landed (Spangenburg 60). On July 20, 1969, Neil Armstrong accomplished what John F. Kennedy had dreamed of only 8 years earlier. To land a man on the moon, by the end of the decade (NASA). Apollo 11 was a great technological triumph in space. This historic mission caused massive boosts in the patriotism and confidence of Americans, received support from political figures, showcased American superiority in space, and provided mankind with many new technologies, and a wealth of information on multiple scientific fields. There were many events taking place at the time of the moon landing which affected the Apollo 11 flight. After World War 2, relationships between the Soviet Union and America grew tense. Since the Soviet Union was under communist rule, nearby countries such as Vietnam were afraid that the Soviets would force their rule upon them (Spangenburg 13). This difference in way of life was what sparked the Cold War which was a tragic war which consisted of the U.S and the soviet union fighting for influence and prestige (Cole, 11). This war sparked a more peaceful competition known as the space race. By 1957 the Soviets developed a rocket which could carry a small satellite into earths orbit, and by means of this technology, they launched Sputnik 1, the first satellite in space (Riper 14). In response the US created its own space program, NASA in October of 1958. On April 12, 1961, Yuri Gagarin became the first man in space after his Vostok spacecraft first reached earths orbit (Spangenburg 1 7). Till this point the Soviet Union were defeating the Americans in space, but John F. Kennedys historic speech to congress was a major turning point. John. F Kennedys speech led to many successful endeavors in space for the United states, such as project Mercury, and project Gemini, but never had anyone reached the moon. This is why project Apollo was created (Enghland,137) Apollo 11 was a major triumph from a technological standpoint providing humans with many new technologies, and providing data in multiple scientific fields. To fit the needs of the Apollo mission many technologies had to be created many of which eventually made it to the consumers market, such as nonstick coating, dehydrated foods, miniaturized electronics and many more (Riper 17). The Apollo mission actually did provide taxpayers with tangible results and had a major impact on technologies today. Apollo 11 also created the foundation for the phone since, the phone is made is made of miniaturized electronics. When the astronauts reached the moon they set up seismic experiments, to check for lunar quakes, and meteor strikes. These experiments also sent data about the inner structure of the moon. The Apollo 11 astronauts set up laser reflectors to find the exact distance of the moon from earth, and they brought a solar wind panel to trap atomic particles from the sun to study solar rad iation (Green 21). This shows how landing on the moon, impacted our knowledge in multiple scientific fields, but also completed its main purpose of giving mankind information about the moon. In short Apollo 11 triumphed from a technological standpoint by giving humans access to many new technologies, and opening up a wealth of information about many scientific fields. Apollo 11 received support from major political figures, showcased American superiority in space, and was a great political triumph in the eyes of the United States. The United States and the Soviet Union were engaged in the Cold war which sparked the Apollo project (Green 11). This shows the main reason for reaching the moon was to tend to a rivalry between the two nations. On may 25 1961 John.F Kennedy announced, I believe that this nation should commit itself, to achieving the goal that before this decades out of the landing, a man on the moon and returning him safely to earth (Spangenburg 18). This shows that John. F Kennedy, the president of the United States, set the goal to reach the moon, and helped NASA, achieve what we thought to be impossible at the time.   Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚   Apollo 11 was also a social triumph, which boosted the patriotism, and confidence of Americans. 1968 was a very turbulent during which American forces suffered major setbacks in vietnam, Lyndon Johnson ended his bid for reelection, Martin Luther King was assassinated, so the moon landing was a triumph against bad news for everyone. Apollo 11   boosted the confidence of Americans to solve societys problems (Millions Around Globe Hung on Every Word from Astros). Although the space race started because of a rivalry between the nations, it culminated in triumph for the entire human race. For example the plaque, left on the moon states we came in peace for all mankind   (Chaikin 11). Apollo 11 was a triumph for all mankind, even though it started as a rivalry.

The Importance Of Reading For A Better Good, For The...

â€Å"Once you learn to read, you will be forever free.† Frederick Douglass once said this for the purpose of promoting reading for the better good, for the freedom of African Americans. While his purpose no longer pertains to our modern world, his message is still carried in today’s society. Carl Sagan relates to the orator’s quote by saying, â€Å"Frederick Douglass taught that literacy is the path from slavery to freedom. There are many kinds of slavery and many kinds of freedom, but reading is still the path.† This couldn’t have been worded in any better way; Sagan is arguing that reading is the path to anything. A path to freedom, a path to imagination, a path for a child to follow on his road toward greatness. Reading is perhaps one of the oldest activities of the human race and still lives on today. Numerous forms of literature are the roots of our modern world that we see today. For example, Thomas Paine’s Common Sense is an inspiration for revolt against the British and is perhaps the sole reason for the American Revolution to take place. The great nation of America wouldn’t exist without the American Revolution which therefore wouldn’t have happened if Thomas Paine did not write, â€Å"One of the strongest natural proofs of the folly of hereditary right in kings, is, that nature disapproves it, otherwise, she would not so frequently turn it into ridicule by giving mankind an ass for a lion.† Another example of literature changing the world can be The Wealth of Nations by AdamShow MoreRelatedEssay on Freedom1067 Words   |  5 Pages Freedom is defined as the absence of necessity, coercion, or constraint in choice or action. In An Indian’s View of Indian Affairs, Chief Joseph petitions for freedom. Martin Luther King’s â€Å"I Have a Dream† speech is a call for freedom. The texts written by Chief Joseph and King share many similar philosophies because the situations faced by two cultures, which are embodied in the texts, are similar. Chief Joseph represents a group of Native Americans who are restricted to land that they do not covetRead MoreBiography of Booker T. Washington1869 Words   |  7 PagesBooker T. Washington is a famous African American educator, author, civil rights activist, and philanthropist who is from Virginia (Wells). He is the man that promoted African American to rise above their status of trying to be equal with Caucasians by promoting education and economic self-determination. Washington’s life serves as an example of his philosophy or belief due to his experience of knowing where African Americans started after the Civil War, where they were headed, and resulted in changingRead More`` Dreams `` By Langston Hughes Essay1667 Words   |  7 PagesConversely, one would argue that all humans have equal rights and freedom now a days. 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For instance in the sonny’s blue reading, the narrator mentioned he lived in a housing project and he said â€Å"I had the feeling that I was simply bringing him back into the danger he had almost died trying to escape†. The narrator and his bother sonny knew how dangerous, poor, and neglect neighbor they were living. Even sonny said â€Å"I wanted to leave Harlem so bad was to get away from drugs†. In the reading, he also focused in the importance of brothers boundaries. The relationship betweenRead MoreAfter the Fact: Bottom Rail on Top1721 Words   |  7 PagesAAfter The Fact: The View From the Bottom Rail Chris Bean Bl: A 5/29/12 Mr. Penza Summary of Chapter: With the sound of cannons and gunshots firing in the air, slaves in the south knew that freedom was coming to a nation of four million slaves. Union soldiers would be portrayed as bad foreigners from their masters, with, â€Å" long horns on their heads, and tushes in their mouths, and eyes sticking out like a cow.† (Page 171) Some slaves were overjoyed with rumors of emancipation and leaving their plantationsRead MoreEducation Is Not Preparation For Life1350 Words   |  6 Pagesdepriving someone of their education is depriving them of their life. Throughout the centuries, human beings have sought educational freedom. The United States of America has become a symbol for all who seek life, or education rather. Millions of people come to the United States, from less privileged countries, each year in hopes for a better education that is coupled with a better life. Today, unfortunately, the U.S has lost its edge in the education department. Many studies today show this failure , â€Å"theRead MoreEducation Is Not Preparation For Life1354 Words   |  6 Pagesdepriving someone of their education is depriving them of their life. Throughout the centuries, human beings have sought educational freedom. The United States of America has become a symbol for all who seek life, or education rather. Millions of people come to the United States, from less privileged countries, each year in hopes for a better education that is coupled with a better life. Today, unfortunately, the U.S has lost its edge in the educational department. Many studies today show this failure, â€Å"theRead MoreThe Civil Rights Movement Of Fareed Zakaria s The Rise Of Illiberal Democracy 1548 Words   |  7 Pagesassignment. The first is a summarization and my take on Zakaria’s article, along with answered questions from the assignment. The second is a research portion, provided by the listed sources, about the civil rights movement. I thoroughly enjoyed reading the Zakaria articl e and it was an eye-opener looking into the civil rights movement. Fareed Zakaria’s â€Å"The Rise of Illiberal Democracy† details his view on elected governments and the ignorance and abuse of their power. He claims that they do not

The Power of the Liberal Narrative - 1654 Words

Trudging through the mountains of facts, studies, and opinions relevant to social and political issues creates a daunting task for political strategists, leaving them to decide what information is relevant and essential for the voting public to know, in order to rally the voters to support a certain candidate. However, these mountains of facts and opinions can turn off voters, and scare away many potential supporters, forcing political strategists to also engage the emotional lives of the populace: enter the role of cultural narratives- tales of adventure, sacrifice, defeat, and victory grabbing hold of the emotional lives of the audience, and as George Lakoff points out, â€Å"†¦politics is about the narratives of our culture and our†¦show more content†¦The message next takes on a more subtle tone of character and costuming with the entrance of the banker: a man in a clean suit, with a shiny car, and a big cigar, a perfect juxtaposition of the dirty, tattered farmers , a man very well off forcing those struggling and fighting in their day to day lives off the land which they used to create a meager living. Having been forced off their land and with nowhere else to turn, Tom Joad, his family, and John Casey head to California with dreams of a better life, only to have these dreams smashed upon the rocks of corporate greed. The Joad family arrives to find the worker camps destitute and hungry, with no food even for the children of the camp, and with the works not allowed in town. It seems as though no area of California will present better options, for when the Joad family arrives at the first farm with work available there is a throng of workers on strike outside the farm because the wealthy ranch owners promised a wage of five cents a box, but with the overabundance of workers, the owners only offer two and a half cents per box: more underhanded industry on the part of big business. The anti-corporate message is not the only facet of the liberal narrative; for —perhaps more importantly—the liberal narrative focuses on the characters and the trials andShow MoreRelatedJohn Locke And John Stuart Mill1451 Words   |  6 PagesDid the arguments of classical liberals, such as John Locke and John Stuart Mill, serve to legitimate European imperialism and the dispossession of indigenous peoples? John Locke has been informally known as the grandfather of liberalism. Similarly, John Stuart Mill is regarded as one of the early pioneers of the philosophy of liberalism (Armitage, n.d.). However, both of these liberalists have also been known to openly support the concept of empiricism. While no fool can tell that empiricism andRead MoreConstitutionalism And Human Rights : A Troubled Continent Of Contested Conceptions Essay1208 Words   |  5 PagesConstitutionalism, most generally understood, provides for structures, forms, and apparatuses of governance and modes of legitimation of power. But constitutionalism is not all about governance; it also provides contested sites for ideas and practices concerning justice, rights, development, and individual| associational autonomy. Constitutionalism provides narratives of both rule and resistance. Constitutionalism typically evokes the device of written constitutions; but the texts of the constitutionRead MoreWhy Do You Join The United States?797 Words   |  4 Pagesan individual who carries all of these identities, I often feel frustrated and drained when my immigrant-ness is described as powerlessness, when I am conditioned to be a listener rather than a contributor only because I am a woman, and when the narrative and history of my people is erased and distorted only to please a political agenda. While internalizing all of this, I realize that I can never express my grief or trauma through my own experiences alone- that the stories I use to make sense of theRead MoreThe Enigma Of Russian Identity Essay1561 Words   |  7 Pageshistory of Russia has been defined by various narratives. These narratives come from multiple ethnic groups, religious groups, writers, and leaders, which can be illustrated as the puzzle pieces that construct the enigma of Russian identity. Throughout the history of Russia there too has been a push to centralize Russian ident ity through the principle of Russification. Furthermore it was the push for these multiple narratives to assimilate into one narrative that was the product of the Tsar. While RussificationRead MoreAnalysis Of Scribner s Article, Scribner756 Words   |  4 Pagesinto two different groups: scholarly articles and personal narrative. The whole class was thrown for a curve ball when we were assigned Knoblauch for our first assignment. After rereading the material a few times, I began to understand what Knoblauch was trying to convey to us. His argument states that there isn’t a definite definition of literacy. He breaks literacy into four different categories. Functional literacy, critical literacy, liberal literacy and cultural literacy. Out of all the categoriesRead MoreRepresentation Of Women By Bryan Singers1509 Words   |  7 Pagesa team of people with special powers fight to save the world. the first X-Men comic was published in 1963 and featured five original X-Men, including one female; Marvel Girl (a.k.a. Jean Grey), the other four are male. During the interim time the X-Men gained more female superheroes and also got given a animated TV Show; by the time the film was released the comic series had shown a tremendous shift towards women superheroes. Singers â€Å"X-Men† (2000), shows both l iberal and conservative ideas towardsRead Morestayin alive Essay1348 Words   |  6 Pagesexplanation of the political and cultural aspects that effected white workers’ economic individuality and what damaged a â€Å"vibrant, multi-cultural, and gender conscious conceptualization of class† (Stayin Alive, Cowie. 72). A single portion of the narrative touches on the rise of the New Right while another tracks the breakdown of working-class cultural idols. New Deal liberalism and the growth of a New Right founded upon a white working-class cultural conservatism are both not a new story. In Stayin’Read MoreThe Element Of A Narrative Of An Event1183 Words   |  5 PagesNews programing containing a perceived bias toward a liberal or conservative ideology. Episodic framing: The presence of a narrative of an event presented in isolation of social context, emphasizing the action or event itself. Thematic framing: The presence of a narrative of an event in which social context is the key focus, with emphasis on contextual and related factors. Political elites: An individual with assigned or perceived political power, usually an elected official or candidate. Read MoreThe Portrayal Of Heterosexual Love1669 Words   |  7 Pagesits effect on minorities. 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For example, Mitchell Sanders the resident of the Alpha company and the storyteller tells story consisting of myths to the specifics. The hearing of a sound in

Essay on Othello; Jealousy - 1702 Words

Throughout Shakespeare’s Othello, the major theme of jealousy is apparent. The tragedy Othello focuses on the doom of Othello and the other major characters as a result of jealousy. In Shakespeare’s Othello, jealousy is portrayed through the major characters of Iago and Othello. It utterly corrupts their lives because it causes Iago to show his true self, which in turn triggers Othello to undergo an absolute conversion that destroys the lives of their friends. Othello represents how jealousy, particularly sexual jealousy, is one of the most corrupting and destructive of emotions. It is jealousy that prompts Iago to plot Othellos downfall; jealousy, too, is the tool that Iago uses to arouse Othellos passions. Roderigo and Bianca†¦show more content†¦Lovingly he sighs, Excellent wretch! Perdition catch my soul, / But I do love thee! and when I love thee not, / Chaos is come again (90–92). A conversation follows between Othello and Iago, in which Iago continues to imply that he knows something that he refuses to divulge, Othello denies that he would give himself over to jealousy. In his denial, he shows himself most vulnerable. He is consumed with doubt and suspicion. Othello voices his old fears that Brabantio was right, that it was unnatural for Desdemona to love him, that he was too horrible to be loved, and that it could not last. Iago leaves, and Othello contemplates his situation: He could be tricked, married to a woman who is already looking at other men, and he fears that he must wipe her out of his heart. He tries to tell himself that it is not true. Iago also urges Othello to recall that Desdemona deceived her own father by marrying Othello. To Brabantio, Desdemona pretended to be afraid of Othellos dark looks; she pretended to shake and tremble at Othellos exotic demeanor, yet she lovd them [Othellos features] most (207). The implication is clear; Iago does not have to state it: If Desdemona deceived her own flesh and blood, she might just as naturally deceive her husband. When Desdemona re-enters, Othellos aspect is changed; he watches her intently, looking for signs, and brushes away her handkerchief when she seeks to sooth him. TheyShow MoreRelatedOthello- Jealousy1814 Words   |  8 PagesJealousy, â€Å"the green-eyed monster† Shakespeare is consistent in his use of repeated themes throughout his works, particularly those of love, death, and betrayal. Shakespeare repeats these themes to set the mood through his works. It is important for Shakespeare to be consistent with his themes, or the plays would lose their meaning and mood. All of these themes are present in Othello, but the most dominant is the theme of jealousy, which presents itself multiple times throughout the play. We seeRead MoreEssay on Jealousy in Othello1076 Words   |  5 PagesShakespeare’s Othello is a play consistently based on jealously and the way it can destroy lives. One is quick to think this jealously is based on Othello’s lack of belief in Desdemona’s faithfulness to him or his suspensions over Desdemona’s affair with Cassio, Othello’s honorable lieutenant. Upon closer inspection of the jealously that exists throughout the play it becomes clear that his jealously is not the sole start and rea son for all of the destruction that occurs. Iago, a good friend ofRead MoreJealousy and Race in Othello 1430 Words   |  6 PagesOthello is one of Shakespeare’s tragedies; originally written as a play and performed to an Elizabethan audience. Othello and many of Shakespeare’s other plays have been performed to various audiences since, and have been adapted into Opera, Ballet, Film and television productions. Othello has survived the centuries to this day and age; and continues to captivate and remain relevant to a modern audience; Othello certainly is a timeless classic work of art. â€Å"The object of tragic imitation is menRead MoreJealousy Othello Essay712 Words   |  3 PagesShakespeare’s play, Othello, the major theme of jealousy is explored in detail through the main characters Othello and Iagos actions. In the tragedy Othello, Shakespeare focuses on how jealousy affects Othello and the other major characters to result ultimately in their destructio n. The theme of jealousy is evident throughout the play as it motivates the characters’ actions and suggests alot about the impacts, effects and nature of jealousy itself. In Shakespeare’s Othello, jealousy is portrayed throughRead MoreJealousy Wrecks Havoc in Othello1796 Words   |  8 Pages hatred sees even more sharp, but jealousy sees the sharpest for it is love and hate at the same time†(anonymous). Love and hate interlinked together builds jealousy. Jealous people are that way because they envy or wish they could have what someone else has to fulfill the attention or satisfaction need. There is a void in their lives that they believe can be filled if only the status or the treasures that another has belonged to them. The characters in Othello fall under the same category. ThereRead More Jealousy in William Shakespeares Othello Essay1466 Words   |  6 Pages Shakespeare has an exceptional ability to compose plays full of deceit, trickery, murderous revenge, and jealousy. In Othello, one of his most recognized tragedies was consistently evolving around the central theme of jealousy. Jealousy in Othello is what the play was founded on. One of Shakespeares most credible characteristics in his writing is his ability to compose a play in which has a story that originates, and strides on lies. As theses lies were unraveled the central theme of his playRead MoreEssay on Jealousy in Shakespeares Othello649 Words   |  3 PagesJealousy in Othello The tragedy of Othello is the story of jealousy. It is Othellos public insecurity that makes him jealous of Cassio and allows him to believe that Cassio has slept with Desdemona. Also, it is Iagos jealousy of Othello that drives him to destroy both Othello and Desdemona. What is fascinating about Shakespeares Othello is the way in which jealousy between the major characters is sexualized. Perhaps what makes Othello so disturbing is how quickly this sexualized jealousyRead MoreEssay about Racism and Jealousy in Othello762 Words   |  4 PagesRacism and Jealousy in Othello The theme of racism is strongly depicted in William Shakespeares Othello. It depicts the attitude of European society towards those that were different in colour, race and language. In Europe, people of white complexion were the majority and all other races were considered to be less important and inferior.   Ã‚  Ã‚  Ã‚  Ã‚  There are several characters in this play that portray this mentality. These characters include Brabantio, Roderigo and Emilia. But by far, the faceRead MoreJealousy: The Root of Evil in Shakespeares Othello537 Words   |  2 PagesJealousy is the root of all evil. It eats away at the mind, and fuels the fire for hatred. It makes people act in strange ways and takes over the body. The reason that Iago hates Othello is because Iago hates himself. He hates himself because he is jealous of all the things that other people have in their lives and he does not. Iago’s ambition in the play, Othello, by William Shakespeare, shows that he will do almost anything in order to get what he wants. Iago’s jealousy fuels his fire for his hatredRead MoreJealousy By William Shakespeare s Othello1439 Words   |  6 PagesDangers Of Jealousy If jealousy takes over the human mind it can eat a person like termites on wet wood. In that moment of jealousy an individual can do anything, which results in bad decisions in life. Often people try to get rid of the jealousy they keep inside them by making evil choices. In the novel Othello by Shakespeare, Othello demonstrates how can an individual completely ruin himself in the phase of jealousy. The other noteworthy instance of jealousy is portrayed by Brabantio, which is

The True Maeaning of Invisiblity - 942 Words

With the title that Ralph Ellison chose for this book one could easily conclude, without even reading it, that the text is science fiction and deals with the super natural. Upon actually reading it however it becomes painfully obvious that the main character of â€Å"Invisible Man† is quite visible indeed. Fictional or not, he is a regular human being made of flesh and bone, and he even says so in the first sentences of the book. So how can this black man possibly deem himself invisible? Perhaps this nameless protagonist cannot be blamed completely for this freak occurrence. Maybe the invisibility stems from a lack of sight of the people (mainly white) around him. Those people allow themselves to be blinded by the semitransparent veil of stereotypes and racism, causing them not to be able to see the protagonist/narrator for who he really is. With that being said, the narrator himself still has a part to play in this so called invisibility. Throughout the story the narratorâ₠¬â„¢s actions cause people to see him as someone he is not. It seems as though every time there is about to be a turning point in the narrator’s life his good ambitions are tampered with by the cruel intentions of those around him. The genres of this work appear to be African American literature, satire, and in a sense it is a coming-of-age kind of story. As such, the story follows the narrator’s life during the great migration/Harlem Renaissance era and has many different locations. It starts off in the

Human Resource Management Training and Executive Development

Question: Human Resource Management for Training and Executive Development? Answer: Introduction: Human resources department is the most essential department of an organization, as it provides the perfect structure to the organization and also provides ability to the organization to manage the most valuable resources of any organization that is its employees (Dessler, 2013). The major functions of HR managers are to look after the selection and recruitment process of an organization by selecting the right people for the right job, providing safety to all the employees of an organization, to maintain the employee relations and also to avoid employee conflict within the organization and also to provide training to new employees and to provide various benefits and compensation. Differences Between Generalist And Specialist Hr: From the journal article Is the HR specialist function becoming obsolete? the difference between generalist and specialist HR functions can be determined. HR includes both the HR generalist functions and HR business partner. These functions align with the C suite or it can also be said to get a seat at the table (ERE Media, 2015). Presence of a HR generalist or HR business partner in an organization indicates the organization to be strategic. Depending on the structure of the organization, the various roles of HR handles from succession to recruitment plans. Traditionally there were various levels of HR according to their specific area. But now a day, HR business partners and HR generalists are embedded in different departments, thus conversations take place with HR generalists instead of HR specialists. Therefore, HR generalists resolve the issues within organization, thus there is no need of HR specialists. From the journal article Building a Better HR Team, the author suggested that recession has increased and created the demand of HR. This new demand is met based on the design of the organization of the Generalist model rather than Specialist model (Evolutionmgt.com, 2015). Generalist Is Superior To Specialist: According to both the authors of the two articles, generalists are superior to specialists, because HR generalists provide a well-rounded, professional HR experience. Generalists possess excellent consulting skills and strong business knowledge. These competencies allow to make partnership with C-Suite and also help to resolve conflicts between people and process issues which create obstacle in doing work effectively and efficiently (Mondy Mondy, 2012). Importance of generalists and specialists in an organization: HR Generalists mainly deal with staffing and recruitment, providing training and development to employees, look after benefits and compensation of the employees, personal procedures and policies, relation between employees and also look after security and safety in the workplace (Rothwell et al., 2012). All these duties can be handled by the theoretical knowledge of a human resource manager. On the other hand, large companies need specialists HR who are having knowledge of special areas as the specialists deal as a specialist in the HR development, total rewards, risk management, employee and labor relations, metrics management, workforce employment and planning, human resource information systems, global human resources and organizational development (Truss, Mankin Kelliher, 2012). Thus, here practical knowledge regarding the authority in a particular field is necessary. Thus both types of HR functions are essential for any large organization. Analysis Of Principles Of Personnel Administration: Principles are universally applicable to all organizations. But policies vary from one firm to other. These policies help to solve vexing problems. Some of the personal principles are: Individual development principle offers equal and full equal opportunities to every employee to utilize his full potential. Scientific selection principle helps to select the right person for the right job. Free flow of communication principle keep all communication channels open and also encourage formal, informal, horizontal, upward and downward communication (Werner DeSimone, 2012). Participation principle represents association of representatives of employees at every level of decision making. Fair remuneration principle pays equitable and fair salaries and wages commensurating with jobs. Incentive principle rewards good performance. Dignity of labor principle treats every job holder with respect and dignity. Labor management co-operation principle promotes cordial industrial relations. Team spirit principle promotes team spirit and co-operation among employees. Contribution to national prosperity principle provides higher purpose of work to all employees and also to contribute to national prosperity. Contribution Of Personnel Administration To Personal And Organizational Behavior: The principles of personnel administration greatly affect the behavior of both the organization and the employees of an organization. For example, as Individual development principle provides equal opportunities to all employees, it highly motivates each and every employee to perform better. Scientific selection helps the organization to choose correct person, thus the development of the organization generally takes place. Free flow of communication allows communication freely from the management levels to the employees or even workforce and vice-versa. Thus, the organization would able to run smoothly without any obstacles due to communication barriers. Participation of the representatives of the employees would help the management levels to take any decision, thus the employees would also be satisfied with the decisions (Werner, Schuler Jackson, 2012). Fair and equitable salaries and wages would make the employees and work forces happy and satisfied, thus they would perform better and would work hard for the company. The method of providing incentives highly motivated the employees to work and perform well. However, if respect and dignity is provided to the employees and the work forces of an organization, they would better satisfy and would perform better. This would also reduce the conflict within the organization. Promotion of cordial industrial relations would also enrich the performance of the employees within the organization and thus, the organization would expand more. Bonding between the employees are the most important part in the systematic regulation of an organization, thus, co-operation and team spirit between the employees are essential for the growth of the company. Conclusion: Thus, it can be concluded that the function of various human resource managers would vary in various organizations, depending on the organizational structure. But the most important noticeable fact is to apply and implement the correct human resource function in the correct organization based on the structure of the organization. For better performance of both the employees and the organization, the human resource manager has to look after the implementation of the various principles of the personnel administration which would lead to the growth and expansion of the particular organization. References Dessler, G. (2013).Human resource management. Boston: Prentice Hall. ERE Media,. (2015).ERE Media | Recruiting, Sourcing, and HR Articles Events. Retrieved 4 September 2015, from https://www.eremedia.com Evolutionmgt.com,. (2015).Organization Development, Human Resources, Management Consulting, Training and Executive Development. Retrieved 4 September 2015, from https://www.evolutionmgt.com Mondy, R., Mondy, J. (2012).Human resource management. Boston: Prentice Hall. Rothwell, W., Prescott, R., Lindholm, J., Yarrish, K., Zaballero, A., Benscoter, G. (2012).The encyclopedia of human resource management. San Francisco: Pfeiffer. Truss, C., Mankin, D., Kelliher, C. (2012).Strategic human resource management. Oxford: Oxford University Press. Werner, J., DeSimone, R. (2012).Human resource development. Mason, OH: South-Western. Werner, S., Schuler, R., Jackson, S. (2012).Human resource management. Australia: South-Western Cengage Learning.